United Community Bank
Selects Fincentric & inBusiness to Provide Integrated Banking
Solution
Vancouver, BC, March 1, 2006 –
Fincentric Corporation, a leading global provider of core retail
banking software to financial institutions, and inBusiness Services
today jointly announced they have signed a contract to provide United
Community Bank with a best-of-class software solution. Fincentric’s
Wealthview Leadbuilder™ and inBusiness’ 360ºView™
CRM solution will combine lead presentment and CRM tracking into
one integrated system. Implementation will begin this month.
“An integrated CRM solution will utilize
our frontline service representatives for lead generation and automate
our sales tracking into a centralized contact management system,”
said Craig Metz, Executive Vice President of Marketing, United Community
Bank. “This combination will assist United in achieving its
financial goals by responding to our immediate sales needs.”
United Community Bank selected Fincentric by working
through inBusiness Services, a financial software development firm
which provides software solutions for financial service providers.
The combined integration of Wealthview Leadbuilder and 360View CRM
will allow marketing campaigns to be pushed to United Community
Bank’s front-line staff in order to automate their referral
and sales production process.
“Our goal is to help United Community Bank
benefit from delivering highly targeted marketing campaigns to customers
during service interactions,” said Robert Nygren, President
and CEO of Fincentric. “Fincentric’s strategic alignment
with inBusiness Services will assist United in turning customer
interactions into revenue-generating marketing opportunities resulting
in increased lead generation.”
“It’s a pleasure to have been chosen
to help United Community Bank to create, track, and retain profitable
life long customers,” said Kevin Anderson, President of inBusiness
Services. “The power of 360 View CRM combined with Leadbuilder’s
front-line presentation engine will have a great impact on United’s
future growth.”
Wealthview Leadbuilder is for financial institutions
that wish to utilize their frontline service representatives for
lead generation, to turn customer interactions into revenue-generating
marketing opportunities. The software directs MCIF-generated marketing
campaigns to the frontline and allows service representatives to
communicate offers to customers during service interactions.
360 View CRM is for financial institutions that
wish to better track referrals, customer touches, past activities,
“to do’s”, incidents, goals & incentives,
profiles, profitability, attrition, cross-sell (complete with full
reporting), powerful marketing campaign management, customer view
integrated with core and third-party service providers, and an intelligent
prospect wizard geared toward new branch opening and product penetration.
About United Community Bank
Headquartered in Blairsville, United Community Bank is
the third-largest bank holding company in Georgia. As of December
31, 2005, United Community Banks had assets of $5.9 billion and
operated 24 community banks with 93 banking offices located throughout
north Georgia, metro Atlanta, coastal Georgia, western North Carolina
and east Tennessee. The company specializes in providing personalized
community banking services to individuals and small to mid-size
businesses. United Community Banks also offers the convenience of
24-hour access through a network of ATMs, telephone and on-line
banking. United Community Banks common stock is listed on the Nasdaq
National Market under the symbol UCBI. Additional information may
be found at www.ucbi.com.
About inBusiness Services
inBusiness Services, based in Nashville, Tennessee, is the developer
of the 360 View suite of software solutions for financial institutions;
included in the suite are 360 View CRM, Loan Past Due Manager, DDA
Overdraft Manager, and Loan Extension Manager. Founded in 2001,
inBusiness Services is a privately held company supporting over
100 financial institutions throughout the United States and continues
to be committed to developing, installing, and supporting simple
to use software solutions for financial institutions in effort to
help create, track and retain profitable life long customers. Visit
with inBusiness Services online at www.threesixtyview.com.
About Fincentric Corporation
Fincentric Corporation is a leading provider of core retail banking
and customer value management software to the global financial services
industry. Fincentric’s Wealthview family of integrated products
enables financial institutions to leverage customer knowledge to
deliver personalized service and product offers, and develop profitable
customer relationships. Fincentric has strategic alliances with
TELUS, Microsoft and Intel, and supports financial institutions
in over 20 countries.
Media Contacts:
Brenda Adams
United Community Bank, Inc.
(706) 781- 2151
Chris Green
InBiz Services
(615) 242-0007
Steve Mosey
Fincentric Corporation
Tel: 604.214.5722
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